BRANDING PROJECT
Summit
Summit marketing is a marketing agency based in Perth Australia, that had a clear vision of what they wanted for their branding. They requested a minimalist and high-end design with a mountain summit as a pictograph.
Solution
The first letter of the name of founder of Summit is Y, and I decided to incorporate this in to the logo. The summits also has the letter M in the shape. The typeface I chose for the logo has similar sloping letters as the pictograph in the Ms.
For the business card design I decided to go for a spot varnish to give the high-end look the customer sought
